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Guide: Social Media and Your Business
Business Tips for Facebook, Twitter, and other
social media sites.
Last Updated
April 27, 2009
From creating a Facebook group to
tweeting—that is sending messages out on Twitter,
many are looking for social media marketing business plans. Social media
is a term used to describe a variety of Web-based platforms,
applications and technologies that enable people to socially interact
with one another online. Some examples of social media sites and
applications include Facebook, YouTube, Del.icio.us, Digg, blogs and
other sites that have content based on user participation and
user-generated content (UGC). Twitter (definition)
is another social media site that lets people stay connected through
brief text message updates up to 140 characters in length.
The following Webopedia Guides to
Social media and social networking sites will offer definitions to help
you learn the lingo, plus show to create a Facebook topic, business
profile, and provide details on many social media-oriented sites you can
use as a business marketing tool.
Cool Twitter Tools for Better Tweeting
To help you sort out
the best options for tweaking your Tweeter tactics, we take a look at
several cool and useful Twitter tools including URL shrinks, Twitter
clients and Twitter Web widgets to get you started.
Social Media: Tips for Small Business Marketing
If you think about it, social media is like an
online version of word-of-mouth advertising. One user on a social site
may favorite, follow, or Digg something about you, and suddenly your
brand and name is now being shown to all of their friends, and if they
repost the mention, they open your brand up to all of their friends, and
so on down the line.
How to Create a Facebook Page for Your Business
Leveraging
Facebook business options can provide a new channel for you to interact
with your customers At the same time these pages, called Public
Profiles, can also help you acquire new customers as your Facebook fans
spread the word about your business to their friends. In this Facebook
how-to guide we will walk through the steps to create your own Facebook
Public Profile.
How
To Create a Facebook Group
Facebook Groups are pages that
you create within the Facebook social networking site that are based
around a real-life interest or group or to declare an affiliation or
association with people and things. With a Facebook Group, you are
creating a community of people and friends to promote, share and discuss
relevant topics. The types of groups people can join on Facebook are
seemingly endless. Here's how you can create your own group on Facebook.
Internet.com on Facebook
Webopedia's Facebook FAQ - Help for
Facebook Users and how to Connect with us on Facebook
Social Networking Sites
Social networking services, also
called social networking sites (SNS), are designed to build upon
interactions to create communities of people online, and provide the
required software to do this. Web-based social networking spaces offer a
way for individuals or groups to create a profile of themselves, then
share that profile with other members of the social networking space.
Thirty Social Media Sites
There are a large number of social sites that a
business can consider to further Web marketing efforts and connect with
their clients and consumers. However, just because the site exists,
doesn't mean your business should be using it. The following list is not
a complete list, but based on the site description it may help you
narrow down which social sites would be best-suited to your business.
Text
Message and Chat Abbreviations
On sites like Twitter, users
are limited to 140 characters when they tweet a message, making it
important to know and understand common text message abbreviations. If you have ever
received a tweet or you have been in
an online chat room, instant messenger, or on a game server and the
messages seem to be in its own
foreign language, this Webopedia Quick Reference will help you decipher
the text language by providing the definitions to over 1,000 text and
online chat abbreviations.
The Differences Between LinkedIn and Facebook
Two popular social
networking sites are LinkedIn and Facebook. While both are designed to
connect people online, the two sites represent different types of
connections with very different options and features.
Related Terms on Webopedia:
Related Webopedia Categories:
Social Media,
Web 2.0
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