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Online Advertising

Parent Categories
 Electronic Commerce

Terms
 A/B split abandonment
 above the fold acquisition cost
 ad targeting advermation
 advertiser affiliate
 affiliate agreement affiliate link
 affiliate program associate program
 Audience Measurement Guidelines backlink
 bait advertising banner
 banner rotator basic metrics
 b-blog beyond-the-banner
 blast Blog and Ping
 blogsnob buzzword
 churn click fraud
 clickstream click-through
 closed loop reporting co-branding
 context-centric contextual advertising
 conversion rate cost per thousand
 coupon code CPC
 CPO CTR
 customer bounty deep link
 direct digital marketing eBay Partner Network
 electronic commerce e-mail footer
 event triggered e-mail eye track
 fake copy listings frequency cap
 hidden keyword hit
 house ad Hyperstitial
 impression IntelliTXT
 interstitial jumpstation
 keyword density keyword frequency
 keyword prominence meta ad
 open rate page impression
 page view paid inclusion
 paid search pass along
 payment threshold pay-per-lead
 pay-per-sale pop-under
 pop-up ad pop-up blocker
 PPC quality backlink
 rank raw hits
 referrer residual earnings
 retention ROC
 RON ROS
 SEM SEO
 skyscraper ad slimeware
 spaghetti marketing splash page
 Splog squeeze page
 sticky SUPERSTITIAL
 traffic sources metrics trick banner
 UDDI unique visitor
 user session Viral Marketing
 Web analytics Web morality
 wugging