A name for a type of
software tool used in
e-commerce or the name used to describe
only the
engine of a sales configuration system. The
configurator manages the part of the sales system that enables customers to
choose different components and options when making a purchase, such as item
color and size or in the case of computer sales the configurator can be used to
upgrade system components or allow the customer to select optional upgrades. It
is often used to replace the need for human customer service or live
intervention during the check-out process.
